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OH OK……Facebook Jumps Into Creating Their Own Dating App

While this sounds great, I don’t think the people have forgotten about the breach in their privacy and the hacking fiasco and now Facebook wants to get into peoples love life? Be it as it may, there are millions who are going to jump at the possibility of finding love.

It’s really not all that new of an idea by Mark Zuckerberg, remember in the movie, the Zuckerberg’s company started out as ‘FaceMash’, a “hot or not” game for Harvard students. It worked not unlike the experience of swiping through Tinder profiles does today.

The Dating announcement comes at a strange time for Facebook. In the wake of the Cambridge Analytica scandal, many users are reluctant to share more personal information with the social network, especially intimate data related to romantic preferences.

Are you looking for new friends, are you looking for love, are you ready for FaceDate?

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Click here to watch Seth Meyers speak about Facebook dating app

Watch out Tinder, which is considered best for quick hook ups, Facebook is coming out with their own dating apps. Facebook is allowing it’s users to create a dating profile that will be visible ONLY to non-friends who also have opted into the dating section. Facebook is vowing to match the users by a slew of preferences. If you think about it, what social media site has the most information on every user…. it’s Facebook, so could they do better at matching you up with your next potential love interest? The feature will start testing later this year.

(TechCrunch)Facebook explains that “potential matches will be recommended based on dating preferences, things in common, and mutual friends. They’ll have the option to discover others with similar interests through their Groups or Events.”

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Here’s how Facebook dating will work:

  1. Opt in to a create a profile with just your first name. Your profile won’t be visible to friends, users who aren’t on the dating feature, and it won’t show up in the News Feed.
  2. You’ll browse Events in your city and Groups that match your interests. You can select to “unlock” one for dating. You’ll then see the profiles of other dating users who’ve unlocked that surface.
  3. You can browse through people’s profiles that show off a few of their photos plus some basic information about them. You’ll be shown people based on mutual interests and friends, plus other data Facebook has on you.
  4. If you both are interested, you’ll be able to start a conversation with someone in a special inbox that’s separate from Messenger and WhatsApp. For safety, only text can be sent for now.

Tons of marriages start on Facebook already, so there’s a big opportunity for the company to build long-term relationship-focused matching — opposed to apps like Tinder that focus on quick hookups. Investors clearly think Tinder is in danger, considering shares of its parent company Match Group fell 17 percent after Facebook announced its entry into dating.

Still, the question is whether Facebook has built enough barricades between its social network and new dating feature. Users might find it creepy to do it all in one app. And if they get burned by a bad experience either in the dating chat or offline, they could blame Facebook. Still, as Facebook Chief Product Officer Chris Cox explained, dating was always a natural fit for Facebook thanks to its ubiquity, data and trusted platform for identity.

At the very least, you’ll be a lot less likely to get catfished on FaceDate.

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