Man Power | Visionary #ChokeNoJoke On His Documentary And Life Behind The Camera
Born in New York City and raised in the Bronx Arthur D. Alston aka “Choke No Joke” entered the entertainment business in 1993 in search of a rap career. During this journey he gained interest in modeling and acting. While pursuing modeling and acting Arthur started bringing his video camera on the set of his jobs and started filming behind the scenes.
This was the beginning of what made him the legendary videographer, producer, director that he became. Leaving the modeling and acting to become a full time Producer/Director was a great decision because Arthur went on to be a Producer/Director for Streetfunk TV and started documenting the legendary club The Tunnel of NYC. Then he went on to be a Videographer/Producer for Roc-A-Fella Records creating the Hip-Hop favorite online series “Last Days of the ROC”. He also produced for Def Jam Records, BET (Rap City, 106 and Park, BET Specials and Creative Services) and various companies.